This purple shampoo neutralizes unwanted gold and copper tones in naturally blonde or colored hair. Its gentle formula adds hydration and shine.

FEATURES:
Gentle shampoo
Can be used daily
Designed for white or silver blonde hair
Hydrate
Amplifies shine
Sulphate free
Paraben free
Gluten free
Vegan

HOW TO USE:
Apply to damp hair
Lather
Rinse thoroughly