Brightening - Shampoo 33.8oz

Joico Blonde Life shampoo let you have your best blonde. With its gentle, sulfate-free shampoo, your hair will be brightened and smoothed. Thanks to its formula, the pH level of your locks is restored and brass is banished in a luxurious lather. This shampoo is perfect for bleached, multi-processed or high-lifted blonde hair.

FEATURES:
Gentle, sulfate-free shampoo.
Perfect for blonde hair.
Restablishes pH level.
Banishes brass, brigthens and smoothes the hair.
Fights frizz and adds shine.
Formulated with an exotic blend of Polynesian and Tahitian tamanu and manoi oils.

HOW TO USE:
Apply the shampoo on the scalp.
Gently massaging into a lather. Rinse and repeat if necessary.