Joico Color Intensity is a vibrant, long-lasting hair color line designed to deliver bold, bright, and customizable shades. Known for its high-performance pigments and nourishing formula, it offers a variety of vivid colors that maintain their intensity while leaving hair looking healthy and shiny.

FEATURES:
Vibrant, long-lasting color
Repairs and strenghens for healthier hair
Ultra hydrating formula
Intermixable shades
No peroxide needed
Color Intensity Clear allows you to dilute other colors and create softer or pastel shades.

HOW TO USE:
Apply to clean, dry hair 1/4 inch (1/2 cm) from scalp
Process for 20 minutes
For maximum vibrancy: pre-lighten hair prior to application
Rinse