This rich cleanser restores and protects hair from fading. The highly hydrating formula smoothes the surface of the hair fiber to eliminate frizz and impart softness. The color is more radiant, the hair is shinier and supple. Details: KEY INGREDIENTS: Centella Asiatica: regenerates, repairs and soothes weakened hair Lactic Acid: Gently exfoliates and seals the surface to reduce frizz FEATURES: Sulfate-free shampoo For medium to thick hair Suitable for damaged, colored hair Suitable for all textures 95% more nourished and less porous hair 65% more shine 96% more strength 92% color preservation Reduces frizz Fragrance lasts up to 72 hours Recyclable bottle (95% recycled plastic) HOW TO USE: Use on damp hair Emulsify a small amount of shampoo at the root Slide over the lengths Rinse and repeat the shampoo Follow with appropriate Chroma Absolu moisturizer