This shampoo gently cleanses without washing out the color. It brings shine and strength to colored hair and effectively removes all build-up that dulls the hair. The intensity and retention of the color is therefore optimized.

FEATURES:
Gentle shampoo
Protects colored hair from fading
Fortified
Formulated with camellia oil and pomegranate extract
Sulfate free

HOW TO USE:
Apply to wet hair
Lather
Rinse
Follow with Colorful conditioner for best results