Description
The Joi of Healthy Hair
There’s nothing in the world like beautiful hair.
Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi,” and it’s at the heart of everything we do.
Joico Moisture Recovery Moisturizing Conditioner 33.8oz
Contains a balanced level of violet dye to reinforce toning and seal the cuticle. Ideal for daily use. Maintains cool blonde tones and neutralize brassy tones. Brightens highlighted, high-lift blonde and gray hair that has faded or yellowed due to oxidation.
Directions
Apply to freshly-washed hair; leave on for at least a minute; rinse; and be prepared for an immediate improvement in elasticity, styling responsiveness, smoothness, and shine.